How to resignify the Brazilian Creative Club and its new moment?
Showing what the new Club has in common with creativity: diversity, plurality and collectivity. For the launch of the 2022 Club’s Festival, both concept and headlines are
an invitation to all kind of Brazilian creativity. And to celebrate this, the visual resumes the techniques of screen printing, photocopying and the use of two-color printing that gives an energetic and unique treatment to the material, reinforcing the Club's identity.
Role: Design and Art Direction
With: Leonardo Marçal, Marcelo Vaz, Yllo Pedra, Hélio Maffia,
Angerson Vieira, Sérgio Gordilho

Agency: Africa DDB

Client: Brazilian Creative Club

Year: 2022